John Bird, founder of the Big Issue, shows us how to be successful in whatever we choose in just ten easy steps. Success, John believes, is about deciding what you want, working out what is important to you, and then going out to grab it. The 10 Keys to Success shows us how uncomplicated success can be.
About the Author
John Bird was born in a slum-ridden part of Notting Hill just after the Second World War. Homeless at five, in an orphanage at seven and in prison several times, John became involved in politics in his late twenties and went on to run his own business. At the age of forty-five he started production of the Big Issue. In June 1995 he was awarded the MBE for ‘services to homeless people’.